Power to Work Informed

As head of design at InsideView, I worked to create a new brand identity and platform video that talked to the new direction of the company. This video, titled “Power to Work Informed” encapsulates the new brand identity, and helps to create a voice for InsideView, one of authority, sophistication, and authenticity. I worked alongside motion designer Jarratt Moody to storyboard and produce both the video and supporting assets.